[nnc-list] Increasing Our Ridership
Steven Reiss
stevenr0520 at yahoo.com
Tue May 22 19:26:15 EDT 2007
SSSome thoughts from Adventure Cycling newsletteGet More Folks Psyched on Bikes:
ss
Share your Love of Bicycle Travel There are lots of ways to get more people pedaling, so check out the list below for some ideas. Choose one or work your way through the whole list. Whatever you do, lets work together to get more folks cranking. Got ideas? Let us know by e-mailing outreach at adventurecycling.org.
Pass it on. If you can bear to part with Adventure Cyclist magazine, drop off your old copy at your health club, doctors office, or employee lounge.
Tempt your coworkers with a weekly lunchtime ride, and build up to an overnight staff development adventure.
Shops are great partners in getting more folks on bikes. While visiting your local bike shop, ask if they are members of Adventure Cycling Association. If so thank them! If not, tell them about the cool bicycle resources that member bike shops get.
Be your own spinmaster. Recruit your spinning friends to join you on an overnight adventure and open them up to enjoying their wheels in the wonderful outdoors.
Do you live or play on or near one of our bicycle routes? Touch base with the tourism bureau, visitors center, local lodgings, and bicycle shops and share some info on bicycle travel with them. Give them a map, a magazine, or just a pat on the back for making bicycle travel possible.
Adopt-a-Library. It costs less and gives more.
Be a good pal and send a friend the best bicycle magazine ever.
Be a Pedal Pioneer and take kids on a bicycle adventure of a lifetime.
Recognize those who have made above and beyond contributions to bicycle travel through our Awards Program.
Send your friends a favorite report of weird and wild bicycle happenings from Bike Bits.
Icon-it! Help others find out about all of our resources by helping us place an icon on your favorite site. Great for shops, clubs, organizations, tourism bureaus, or individuals sites. There are downloadable web icons for almost every program we have.
Pass on a pretty picture. Send your friends a link to our Photo of the Week or Portrait Gallery.
Tag, youre it! You can leave a lasting impression by putting a sweet tag line on your email signature. Find some great suggestions at The Quote Garden. Our favorite? Feel real freedom
check out www.adventurecycling.org.
Donate a Pedal Pioneers Guide to your local school, Girl Scout group, or YMCA.
Write an article on your latest bicycle adventure - or the beauty of bicycle travel and send it to the newsletter of your health club, bike club, or employee newsletter. Check out our How-To department for some sample Adventure Cycling articles, or contact outreach at adventurecycling.org to brainstorm.
Register Your Ride with Adventure Cycling and tell your friends to check out your entry.
Use your old Adventure Cycling maps as gift wrap, or in your next collage montage.
Give a Gift Membership to a friend, family, or foe.
Plan a party on wheels, such as an overnight bike trip with friends.
Turn the dream of a U.S. Bicycle Route System into a reality. Contact your State Bicycle and Pedestrian coordinator and let them know about the Corridor Plan (that is being developed in partnership with the American Association of State Highway and Transportation Officials) and ask them to lend their support for the state to adopt the plan. Dont know who your statewide Bicycle and Pedestrian Coordinator is? Find out in the online Cyclists Yellow Pages.
Scrape the bottom of your bike bag for spare change and make a donation to Adventure Cycling Association. Youll help create new routes, update existing maps, and get more kids bicycling.
Help folks find us. If you see www.adv-cycling.org on a website, let the sites webmaster know that our new address is www.adventurecycling.org.
When people have bicycle travel questions, answer all you can and then send them our way.
Organize a college reunion and meet your old pals on one of our tours.
Send your friends a birthday or holiday note on a card with bicycle art.
Get on the map. Check out the current U.S. Bicycle Route Systems draft corridor plan and let us know if you see a corridor that joins two major destination points thats missing. Make sure to also let us know a route that makes this addition feasible.
Contact outreach at adventurecycling.org for a whole list of ways to make your town more friendly to traveling cyclists.
Buy a mile on the Lewis and Clark Trail or the Great Divide Mountain Bike Route and forever dedicate the mile to your favorite friend (their name will appear on the appropriate map next time it is printed). Commemorate your dedication on the TransAm Trail and get the name of the person on our well-trafficked website. Anonymity is an option as well.
If you are a member of a local bike club, check to see if they are members of Adventure Cycling. Not only do member clubs get two copies of the magazine, but they get other services like Bike E-news, a listing in The Cyclists Yellow Pages, two copies of Adventure Cyclist magazine, and much more.
Be a model. Add spice to your next bicycle party with an e-invite that features a photo of you on tour.
Be a Bicycle Ambassador. Present a slide show for your friends, your bike club, or even your library. Tell folks about your epic weekend in search of the best fall leaf color and youll have new pals galore.
Some good ideas from the Adventure Cycling newsletter.
Steve
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Pinpoint customers who are looking for what you sell.
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